RCL Foods Is Massively Recruiting Sales Representative



RCL Foods Is Massively Recruiting Sales Representative

RCL FOODS is seeking a Sales Representative to join our Group Division. The role will be based in Nelspruit, Mpumalanga and report to the National Trade Manager. RCL FOODS is looking for a driven and self-motivated individual to join the team.

RCL FOODS entrusts the incumbent to be an effective sales representative to regional Foodservice customers by maintaining regular contact and providing relevant solutions based on a clear understanding of the customers’ business, the macro environment and RCL Foods products.

Minimum Requirements
Matric, Marketing and sales degree or diploma (preferable)
Valid Code EB drivers’ licence
1 to 2 years direct selling experience and Foodservice/Bakery experience

Duties & Responsibilities

Customer Engagement
Drive volume and revenue growth from your region, by ensuring full product availability at customer outlets by taking the orders.
Support forecasting with your required demand
Where not defined, establish an effective route plan to achieve maximum call rate efficiencies each day for the quarter.
Conduct research, preparation and planning to achieve the relevant objectives for both RCL and the customer.

This includes:

Analysis of the customer’s micro (business objectives, operational capacity, storage facilities, wastage etc) and macro environment (trends, competitors, economic climate etc).
Analysis of RCL products and capabilities so that the right solutions can be matched to the gaps or opportunities found in the customer analysis.
Setting SMART call objectives for each customer (at least 2 per call).

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Preparation to handle potential objections.
Preparation of questions to gain insight and lead customer to the right solution.
Securing the necessary resources to demonstrate to the customer the relevant solution (e.g. Products needed for demonstrations, financial tools, product brochures etc.)
Based on the above analysis, put together a quarterly planner that shows potential revenue and new line listings, by customer, to deliver against set targets. Where relevant use the IT system to assist in planning quarterly.

In call, follow up previous sold solutions and present new opportunities based on real insight from the research and analysis done.
Take orders of new line listings and other relevant solution products.
Launch new products into assigned customers.
Conduct planned promotions with assigned customers.
Negotiate and implement customer promotions that drive volume and deliver a 2% return on investment.


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